Other packages > Find by keyword >

marketr  

Tidy Calculation of Marketing Metrics Plus Quick Analysis
View on CRAN: Click here


Download and install marketr package within the R console
Install from CRAN:
install.packages("marketr")

Install from Github:
library("remotes")
install_github("cran/marketr")

Install by package version:
library("remotes")
install_version("marketr", "0.0.2")



Attach the package and use:
library("marketr")
Maintained by
Chris Umphlett
[Scholar Profile | Author Map]
All associated links for this package
First Published: 2020-02-10
Latest Update: 2020-12-18
Description:
Facilitates tidy calculation of popular quantitative marketing metrics. It also includes functions for doing analysis that will help marketers and data analysts better understand the drivers and/or trends of these metrics. These metrics include Customer Experience Index and Net Promoter Score .
How to cite:
Chris Umphlett (2020). marketr: Tidy Calculation of Marketing Metrics Plus Quick Analysis. R package version 0.0.2, https://cran.r-project.org/web/packages/marketr. Accessed 02 Nov. 2026.
Previous versions and publish date:
(2026-07-09 06:28), 0.0.1 (2020-02-10 16:20)
Other packages that cited marketr R package
View marketr citation profile
Other R packages that marketr depends, imports, suggests or enhances
Complete documentation for marketr
Functions, R codes and Examples using the marketr R package
Some associated functions: cxi_calc . cxi_trend . nps_calc . nps_trend . 
Some associated R codes: cxi_calc.R . cxi_trend.R . nps_calc.R . nps_trend.R . utils.R .  Full marketr package functions and examples
Downloads during the last 30 days

Today's Hot Picks in Authors and Packages

quickcode  
Quick and Essential 'R' Tricks for Better Scripts
The NOT functions, 'R' tricks and a compilation of some simple quick plus often used 'R' codes to im ...
Download / Learn more Package Citations See dependency  
aws.translate  
Client for 'AWS Translate'
A client for 'AWS Translate' , a machine translation ...
Download / Learn more Package Citations See dependency  
palaeoverse  
Prepare and Explore Data for Palaeobiological Analyses
Provides functionality to support data preparation and exploration for palaeobiological analyses, i ...
Download / Learn more Package Citations See dependency  
VFP  
Variance Function Program
Variance function estimation for models proposed by W. Sadler in his variance function program ('VF ...
Download / Learn more Package Citations See dependency  
EDOtrans  
Euclidean Distance-Optimized Data Transformation
A data transformation method which takes into account the special property of scale non-invariance w ...
Download / Learn more Package Citations See dependency  
SemiEstimate  
Solve Semi-Parametric Estimation by Implicit Profiling
Semi-parametric estimation problem can be solved by two-step Newton-Raphson iteration. The implicit ...
Download / Learn more Package Citations See dependency  

29,315

R Packages

247,686

Dependencies

77,531

Author Associations

29,316

Publication Badges

© Copyright since 2022. All right reserved, rpkg.net.  Based in Cambridge, Massachusetts, USA